Meta Tags | Robots.txt | and Sitemap.xml
We continue the video training series with our second video- focused on on-page optimization topics. If you missed last weeks introduction to on-page, you can see it here on the blog.
In this video session, we dive deeper into on-page optimization. We specifically discuss meta tags, what they are and how to create them. We also describe what to look for and what to avoid. We then progress into technical analysis of your website, which is used to identify the problem areas and places where improvement could happen. Then we discuss a sitemap.xml, what it is, and how to create one. Lastly, we touch on robots.txt and why your website needs one.
While I go into detail on each of these items, I purposefully leave actually implementing meta tags in your blog or website vague- that is because I will be discussing these items in an upcoming training session in which I delve into keyword research. This is the overwhelming request I get from people interested in SEO, and I would like to share how I personally do keyword research and then use it to fill in meta data.
I will then do a video blog review of Yoast WordPress SEO, and I will go through all of the options in the plugin. This will be a great place to get more detail about implementing meta data for your WordPress blog, as we will actually runa few test cases and setup some on the Colonial Driving School website, which is the client case for these videos.
On-Page – Learn About Meta Tags, Robots, and Sitemaps in Video
Like I mentioned last week, we at Virginia SEO are awesome at SEO, but only OK (getting better) at video editing. We apologize for any distractions during the training, or any problems with the editing. This is our first green-screen recording- and while it came out good, the lighting needs to be adjusting, among other things. If you have any tips on how we can improve these sessions please let us know!
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